If you’re an event planner, you already know how important engagement can be. The more interactive your event, the more memorable and successful it is. This applies to both the attendees at the event and the sponsors of the event. Interactive engagement is one of the most important factors in creating a successful event.
Branded water stations are among the most powerful tools for creating interactive engagement at your event. They fulfill two needs: supplying event attendees with an eco-friendly, refillable water supply and leveraging those water stations as powerful tools for interaction.
Role of Hydration at Your Event
Keeping event attendees hydrated is an essential part of event planning. Hydration is a basic necessity, but it can also become one of your most powerful engagement tools.
Unfortunately, far too many event planners rely on disposable plastic water bottles to supply water at their events. While popular, it’s one of the least eco-friendly and economical options. It also limits your interactive engagement opportunities. An alternative to this option is portable hydration stations.
Hydration stations offer a variety of benefits, including:
- Sustainability: Reducing plastic waste by encouraging reusable water bottles
- Brand visibility: Offering branded bottles and station signage for sponsor exposure
- Attendee satisfaction: Ensuring guests stay hydrated and healthy
- Engagement opportunities: Creating interactive hydration-related activities
How Do You Make Hydration Stations Interactive?
You have several options for making your hydration stations interactive at your next event. Choose one or more of these to get the biggest bang for your buck.
Branded Refillable Water Bottles
Want to give event attendees something to use at your event and to take home with them? Branded water bottles are a great option. Custom-branded bottles are useful for hydrating and marketing.
Hydration Challenges
You can gamify hydration for event attendees by creating a hydration challenge. Participants will meet their bodies’ hydration needs while having a great time. Consider awarding prizes to the most hydrated attendees and encouraging social media activity with posts at the event using a customized hashtag.
Sponsorship Opportunities
Hydration stations provide a wonderful sponsorship opportunity. Sponsors are always looking for creative, budget-friendly ways to make a lasting impression on people. Offer any of the following to potential sponsors:
- Custom-wrapped hydration stations featuring sponsor logos and messaging
- Interactive kiosks where attendees can learn about the sponsor’s mission or participate in giveaways
- QR codes leading to exclusive offers, social media pages, or interactive contests
Aligning hydration stations with a sponsor’s brand goals is a great way to attract high-profile partners to your event.
Education and Messaging
Hydration stations are a great way to encourage people to consider their health and well-being while at your event. Instead of selling water bottles to event attendees and leaving hydration up to them—who might not want to spend the extra money or bother with standing in line for bottles of water—you’re encouraging them to stay hydrated by supplying water.
You can use digital displays or posters near the stations to share fun facts, hydration tips, and information about the benefits of staying hydrated. This is also a great way to attract more health-focused sponsorships.
VIP Experiences
You can up the ante with VIP hydration experiences that go beyond basic hydration. Consider offering VIP access to attendees who would like:
- Water infused with fruit, flavors, or electrolyte powder
- Personalized or customized water bottles
- Premium bottles made with high-end materials
How Do Branded Water Stations Impact Attendees?
There are several ways that water stations enhance an event. Attendees at events with interactive water stations tend to:
- Stay longer at the event and enjoy it more
- Share information about the event on social media
- Leave the event with a memorable brand impression
- Link your event and the brand sponsors to eco-friendly principles
Want to Learn More?
Branded water stations are more than just a way to hydrate event attendees. They are a powerful tool for interactive engagement and the success of your event. By incorporating branded refillable bottles, hydration challenges, sponsorship opportunities, and premium hydration experiences, event organizers can provide event attendees with an unforgettable experience while reinforcing brand messaging.
Are you looking for a way to enhance attendee engagement at your next event? Quench Buggy provides the perfect solution. Our mobile hydration stations offer a way to keep guests hydrated while incorporating branding and sponsorship opportunities. All of this leaves a lasting impression on event attendees. Contact us today to learn what we can do to elevate your event experience and provide interactive engagement.